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CRMCustomer Relationship Management

The only CRM that understands how distribution actually works.

Dealer tiers, territory maps, stock-aware pipelines and offline sync — built for electronics distributors, not adapted from generic tools.

01

The problem

Why existing tools fall short

Electronics distributors manage hundreds of dealer relationships, territory-based quotas, and SKU-level pricing — none of which fit standard CRM models. Leads fall through the cracks, managers lack pipeline visibility, and reps spend more time on admin than selling.

02

Our solution

Built from the ground up

We built a distribution-native CRM from the ground up. Stock-aware deal cards, territory hierarchies, automated follow-up sequences, and a full offline-first mobile app give field teams everything they need — whether or not they have connectivity.

Capabilities

What the platform does

01

Visual pipeline with deal stages

Drag-and-drop kanban board with custom stages per product line. Probability and weighted value calculated automatically.

02

Stock-aware opportunity cards

Live inventory integration surfaces available stock directly on deal cards — reps never promise what they can't deliver.

03

Territory & dealer management

Hierarchical territory mapping with dealer tier classification. Performance dashboards slice by region, tier, or rep.

04

Automated follow-up sequences

Rule-based sequences trigger SMS and in-app reminders. Escalation workflows notify managers when deals go cold.

05

Offline-first mobile app

Full PWA with background sync. Reps complete visits, update deals and log calls without connectivity.

06

Quota & leaderboard engine

Monthly and quarterly targets with live tracking. Optional anonymised leaderboard drives healthy competition.

Measurable outcomes

Results that speak for themselves

40%

Reduction in sales cycle

Lead-to-close improvement

+28%

Deals closed per rep/month

94%

CRM adoption within 60 days

Who it's for

Built for these teams

  • Electronics & FMCG distributors
  • Field sales teams (20–500 reps)
  • Businesses with complex dealer or channel hierarchies
  • Companies migrating from spreadsheet-based pipelines

Technology

Built on proven stack

CRMPWANode.jsReact NativePostgreSQLRedis

Get started

Ready to see Distribution CRM in action?

Book a personalised demo and see how this platform can transform your day-to-day operations within the first week.